The 4 Best Ways to Use QR Codes for Marketing
Quick Response Codes or QR codes, as they are more commonly referred to, were first introduced in Japan in the automotive industry. Essentially, the QR codes are 2 dimensional codes that are read using a barcode reader. However, over the years, QR codes have been increasingly used for marketing and by the entertainment industry.
QR codes became popular because of the increased usage of smart phones that can be used to read the QR codes. They are very versatile and can be used to store a lot of different information. In the marketing industry, more often than not, keeping things simple helps. While many marketers will have flashy name cards, others may want to keep it simple. Read more…
